History / Magazine

Crimson and Gold Inn served 3.2 beer to thirsty Pioneers

When 3.2 beer was made legal in April 1933 — as a stopgap method to get booze to the people before Prohibition officially ended eight months later — the Crimson and Gold Inn at 1201 S. Pearl St. was among the first Denver bars to serve the lower-alcohol suds. The restaurant just off Interstate 25 near Buchtel Boulevard was called the Washington Street Exit in the 1980s and ’90s; today it’s Lincoln’s Roadhouse, which serves up Cajun cuisine and live blues to the DU neighborhood and local motorcycle enthusiasts. This ad is from a 1957 issue of the Clarion.

2 Comments

  1. Rich Herz says:

    We called it C&G’s. Within walking distance from campus at the edge of the 1-mile alcohol-free zone that existed until the “Draught Board” opened in the student union circa 1969 (pun on Vietnam War selective service draft board, of course). Remember celebrating my 18th birthday there with my fellow freshman roommates like it was yesterday.

  2. Leonard Withington, Jr. says:

    Boy do I remember that place. Drinking in Hawaii was legal in Hawaii at 19 years old. When I came to University Park in 1960. Colorado would not let me drink, so C&G was the place. Until some of us galavanted to “5 Points” (Denver) later on. (BSBA ’64)

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